Entry

The Idea Generator

15 clever thinking tools to create winning ideas quickly

IdeaGenerator_9781292156019

ARE YOU USING THE BEST CREATIVE THINKING TOOLS?

‘Trigger the innovative side of your brain with the most comprehensive and powerful guide on the market.’
Alejandro Maroto, Head of Innovation and New Business Services, Telefonica Business Solutions

Brainstorming is the go-to method for generating ideas and solutions in teams, but it was proven not to work over 50 years. The Idea Generator gives you 15 simple, easy-to-use tools that can be used and re-used for a variety of purposes to help you quickly generate, and focus on developing, only the best ideas.

CREATE – Use a more effective, productive, quicker alternative to brainstorming new ideas.
IDEA – Develop and shape your ideas into winning results on your own, or in a group.
THINK – Achieve more insightful thinking on strategic opportunities.
SOLVE – Quickly find solutions to the business issues that affect you.
FOCUS – Utilise the time saved to share your best ideas and produce game-changing solutions in a team workshop.

DON’T GET STUCK IN A BRAINSTORM BRAINDRAIN. USE THE IDEA GENERATOR FOR FAST RESULTS.

Buy from Amazon | £14.99 - Paperback
Additional Information

A recent World Economic Forum report entitled The Future of Jobs asked chief HR and strategy officers from leading global employers what they regard to be the top ten skills needed by employees in 2020. The top three skills were Complex Problem Solving, Critical Thinking and Creativity. This is due to the increasingly complex business issues companies will face in the future.

The Idea Generator process helps individuals to become competent in all three of these skills. It helps them break complex issues down into addressable chunks; shows them how to interrogate their issue from a number of relevant but unusual perspectives; and it helps them identify creative, pragmatic solutions that will offer immediate value to their business. The book is innovative in its approach to crossing the barrier between print and digital with online templates that the content feeds into.

Additional Information

Edition 1Format Hard CopyISBN 9781292156019
Imprint Pearson BusinessPlace of publication Harlow, UK