When Kevin Rodgers embarked on his career in finance, dealing rooms were filled with clamouring traders and gesticulating salesmen. Nearly three decades later, the feverish bustle has gone and the loudest noise you’re likely to hear is the gentle tapping of keyboards. Why Aren’t They Shouting? is a very personal, often wryly amusing chronicle of this silent revolution that takes us from the days of phone calls, hand signals and alpha males to a world of microwave communications, complex derivatives and computer geeks.
Corporate Brand Personality addresses the increasing need for organizations to refocus and realign their corporate culture in order to compete in a business world that demands trust, respect and strong values. Moving beyond simply how products are marketed and perceived, it shows the reader how to lead and engage people at every level within the organization to ensure consistent engagement with brand values.
In the last few years repeated scandals have rocked the worlds of many industries. To the public, the wrongdoings uncovered seem just the tip of an iceberg of immorality. While it is not always obvious what has gone wrong, there is no disguising the widespread impact on many stakeholders, and the catastrophic loss of trust and sense of betrayal that results.
Ensure the success of your security programme by understanding users’ motivations.
In today’s corporations, information security professionals have a lot on their plate. In the face of constantly evolving cyber threats they must comply with numerous laws and regulations, protect their company’s assets and mitigate risks to the furthest extent possible.
Culture is a game changer. In It Takes More than Casual Fridays and Free Coffee , Adams includes stories and practical advice as well as related exercises and assessments to help you identify company and personal strengths and weaknesses. This book is your front-row seat to building and perpetuating a successful culture in any business.